Huston Case Study | McGavic Outdoor Power Electronic Message Center Upgrade

SIGN SPECS: FULL Color 19mm LED 3'5"h x 10'3"w ID Cabinet: Polycarbonate sign faces with digitally printed graphics 

Background:
McGavic Outdoor Power has long believed in the power of on-premise advertising as they purchased their first Watchfire electronic message center (EMC) in 2003. Their original EMC was a one-color display capable of text-based messages. At the end of 2016, the City of Kokomo announced that all pylon signs would have to be converted to monument-style signs by the year 2022. This announcement pushed Mr. McGavic to update his signage as he had already been considering upgrading the electronic portion of his sign.

Results:
After a 14-year run of using the one-color sign, Mr. McGavic upgraded to new technology and purchased a Watchfire full color 19mm EMC. The new full-color EMC allows them to publish photos of their lawn equipment & other inventory, vendor ads, and logos as well as animations that are provided in the library of images provided by Watchfire. McGavic's achieved great looking signage while keeping in compliance with the city's new sign regulations.

Testimonial:
"Our old sign served us well for many years, but as technology progressed our sign grew outdated and we were due for an update. The new sign has opened up many new and exciting forms of advertisement for us at the click of a button. The new sign is extremely easy to program and makes updating the sign a simple, fast, and easy task. Updating our sign to this new color display was one of the best choices we have made in a long time for our advertisement. We look forward to using this sign for many years to come and we are very satisfied with the service Huston has provided."

By showcasing the products and logos that they offer, they are creating brand awareness to those who simply drive by their store. McGavic Outdoor Power is located on US Highway 931 and gets almost one million people that drive by every month! They can reach existing and potential customers 24/7 to get the word out on their new products, sales, promotions, and special events.

Could you benefit from a digital sign that advertises for your business 24/7? Huston is here to help! It takes a lot to make these types of signs functional and Huston specializes in turnkey solutions. Who do you know that can provide an electrical conduit, CAT5 cabling, wireless communication, IT programming, and in-person software training? Huston is the answer! Call us if you are ready to begin planning signs like these for your business. Huston Signs provides and installs electronic message centers, channel letters, architectural letters, monument signs, pylon signs, neon signs and blade signs. Huston has physical locations in Kokomo, Lafayette, and Indianapolis, Indiana. Huston Inc. was founded in 1939 and has divisions specializing in electrical contracting and service, home and business automation, telecommunications, visual communications and signage, generators and compressors.

FOR MORE INFORMATION CALL HUSTON 800•455•8898